News September – The Power of Simplicity · Jack Trout

DicereGlobalBlog English, Newsletter, Newsletter 2017Leave a Comment

Sillón_lectura_setiembre eng

For this post we’re going to take a look at a book which, despite its focus on marketing, is actually an extremely useful tool for managers in their professional role and individuals in their personal lives: Jack Trout’s ‘The Power of Simplicity’. In it the author drives home the message that “Less is more”. In the business world, leaders can … Read More

News August – The innovators · Walter Isaacson

DicereGlobalBlog English, Newsletter, Newsletter 2017Leave a Comment

Aaaaahh, Mr. Isaacson, how well you write! This is undoubtedly an exciting, well-written and inspiring book for readers interested in innovation, but also for anyone whose curiosity is piqued by learning about the tireless innovators who make our lives better, even if they don’t think innovation is “their thing”. While the book focuses on key players who made pivotal breakthroughs … Read More

News July – Hopscotch · Julio Cortázar

DicereGlobalBlog English, Newsletter, Newsletter 2017Leave a Comment

Sillón_lectura_julio en

Hopscotch, a novel or “anti-novel” by Julio Cortázar, was published in the summer of 1963. Now, 54 summers later, we propose revisiting this innovative book. Written in an innovative format, the author forces the reader to make a decision: choose one of four possible paths through the narrative, each with its own internal order: “Normal”, reading progressively from beginning to … Read More

News February – Good Strategy Bad Strategy · Richard P. Rumelt

DicereGlobalBlog English, Newsletter, Newsletter 2017Leave a Comment

Sillón_lectura_febrero en

This book is one of the books on strategy that has impacted us most by its clarity and practicality. According to the author, the question for the strategy is ‘What’s going on here?’ The kernel of a strategy contains three elements: A diagnosis that defines or explains the nature of the challenge. A good diagnosis simplifies the often overwhelming complexity … Read More

DECEMBER – Your Culture of Innovation

DicereGlobalBlog English, Newsletter, Newsletter 2016Leave a Comment


Your Sandbox Your space and your elements Where you can play, test, learn, experiment, challenge, fail, figure out, train, share, rule out… Your sandbox is a free area shaped by carefully-placed elements. The versatility of the sand, the enigma of the watering can, the instability of the ball, the action of the spade and rake, the dexterity of the rings… … Read More